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Entries Tagged as 'Addicted to Margins'

Amazon: The Company Who Gets Econ 101

November 27th, 2011 · No Comments · Addicted to Margins

There, was that so hard? Kudos to Amazon. Their latest tablet was announced with a realistic price point. Unlike all(?) of the other competitors hoping to take on the iPad, they realized a basic truth that applies almost (but not quite) universally: If you are up against an entrenched competitor with a higher perceived value […]

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