Broback's Blog

For those who help various organizations evaluate their real and potential online audiences, it’s always nice to find a promising new service that can help determine how much effective reach someone has online. There’s been a lot of conversation of late in the political sphere surrounding how “real” candidates Twitter followings are, especially in a […]

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I don’t blog enough here about all the cool social data tools and services I use, but I frequently get a chance to demo my favorites on stage (and also blog about it at our Tweet House site.) I’ll be in San Francisco on Wednesday at The Corporate Social Media Summit serving as a moderator, […]

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Among the econ and finance blogger set, there’s been a bit of a tempest in a teacup (IMHO) over an RFP asking vendors to supply the NY Federal Reserve with a bid for a comprehensive social media monitoring solution. Have not seen a similar uproar from the social media set. As someone who for several […]

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Apparently a Ryan Air Web developer has claimed (in the comments here) that WordPress is a “crappy CMS.” As Seth Meyers would say: “Oh, really?” Let me present 15 data points that reinforce my assertion that the best thing Ryan Air could do is let 90% of their angry HTML jockeys go and just switch […]

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I’m eager to get my hands on Groundswell by Charlene Li and Josh Bernoff. Coworker Jason Preston has a review copy and says he will forward to me when he’s finished. For the time being, I’ll let this review by the Financial Times be my guide. So far it looks like the kind of book […]

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